At Ben-Gurion University of the Negev, Prof. Tamar Makov examines the gap between environmental promise and reality, from lab ...

A large part of what we’re doing with large language models involves looking at human behavior. That might get lost in some conversations about AI, but it’s really central to a lot of the work that’s ...

Forbes contributors publish independent expert analyses and insights. Mark Minevich is a NY-based strategist focused on human centric AI. Global spending on artificial intelligence is projected to ...

AI's struggle with continuous learning reveals a critical gap between artificial and human cognitive processes.

New AI environments allow teams to simulate scenarios and observe how populations of AI-powered consumer personas react, make ...

Human behaviour is an enigma that fascinates many scientists. And there has been much discussion over the role of probability in explaining how our minds work. Probability is a mathematical framework ...

Even with better technology and regulations, human behavior remains the leading cause of workplace incidents. Here’s what safety leaders need to understand—and fix—in 2026. As occupational safety ...

Organizations constantly seek innovative strategies to gain a competitive edge in today's rapidly evolving business landscape. One such strategy that has gained prominence in recent years is ...

Behavioral economics studies how psychological tendencies influence economic decisions and outcomes. Concepts such as loss aversion and bounded rationality explain why people evaluate outcomes ...