Salesforce is a provider of customer relationship management (CRM) software. The company’s sales, service, marketing and cloud platforms are rated as ‘best in the market’ by Forrester and Gartner. The ...

Salesforce Pardot has announced the general availability of Engagement Studio, the company’s nurture automation tool designed to build and visualize personalized buyer journeys and ultimately enhance ...

Salesforce Marketing Cloud has enhanced its Advertising Studio app with Lead Capture for Sales Cloud. With the enhancement, companies will be able to receive fully populated customer leads ...

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