Nielsen has expanded its TV viewership measurement reports for broadcast, cable and streaming with the launch of the Ad-Supported Gauge. The new insights, which are being released on a quarterly basis ...
Hosted on MSN
Platforms like TikTok could boost viewing times by grouping users to better match their preferences
In the nine years since TikTok debuted, it's helped transform the way people view and absorb information, along with other short-form video platforms such as Instagram and Snapchat. Every month, ...
Forbes contributors publish independent expert analyses and insights. Last week Nielsen issued a new report that measures video usage among advanced audience groups. The cross-platform viewing data ...
As YouTube marks its 20th anniversary this year, CEO Neal Mohan is positioning the video platform as a core player in the media and entertainment ecosystem — and the culture at large. Mohan, a ...
Cross-platform viewing pushes the first-year series to a nearly threefold increase over its on-air debut. By Rick Porter Television Business Editor ABC‘s first-year drama High Potential is thus far ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results